One of the most common question I get from brokers is how to generate leads easily and inexpensively.
Anyone can buy Zillow leads but they are incredibly expensive. There are better ways.
#1 – Real Estate Websites
Step 1 Get a website with a full IDX that has a registration sequence after the visitor makes a few searches.
Step 2 Find a new listing and post the link on Facebook. Say you are showing the home today. Post on Facebook… Check out the home I’m showing today. It just hit the market.
When people click they will register.
Our brokers each have a website we provide that converts at a high level.
#2 – When you get a new listing you MUST do a Facebook LIVE video at the house. Give a tour live on Facebook. Facebook will target everyone in the area…
You can invite the neighbors to a private tour. And offer a market report on their home.
Even if you do have a listing you can ask a broker at your office if you can do a tour or an open house.
At our firm anyone can market any listing.. The more the merrier.
Nick McLean Real Estate