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The Biggest Mistake Homeowners Are Making When Planning To List Their Homes.

I was shocked when I found out that 73% of homeowners only interviewed one agent to sell their home. 

73% of home sellers only interviewed 1 agent

16% of home sellers interviewed 2 agents

7% of home sellers interviewed 3 or more agents

What to look for in an agent:

  1. Expertise in the market you are located in and in selling homes specifically.
  2. Excellent Marketing: Choose an agent with a proven track record and a marketing budget to drive demand.
  3. Honesty and Trustworthy, check the reviews.

If you were going to remodel your house, you’d probably shop around. 

You would probably have multiple contractors bid the job to ensure you’re not overpaying. Another reason to get multiple bids is to ensure that you’re getting the best quality of service and advice. Because not all contractors offer the same level of service.

Just like the bidding process in construction, you need to interview more than one real estate agent. Only 16% interview two agents, and only 7% interview three agents. When it comes to selling the most valuable asset in your life, one of the most significant financial decisions you have to make is what agent you choose because what agent you choose will determine what kind of marketing you will get to drive demand on your house.

Poorly marketed homes will have bad photos and descriptions. Even though the house may be a good fit, turning potential buyers away.

People make a big mistake when they hire the agent that sold them the home. The agent that sold them the house is most likely a buyer’s agent. That agent is probably really skillful and trustworthy when representing a buyer. But that doesn’t mean that they are good at selling homes. Do they have the marketing skills and the expertise to list your home to get the most money? 

When it comes to selling your home, you want an agent that understands the marketplace. You wouldn’t hire an agent in Seattle to sell your house in Wenatchee, would you? They probably don’t understand the market like an agent that lives there. 

Our team takes great pride in being experts throughout Chelan, Douglas, Okanagan, Grant, and Kittitas County; we understand the marketplace because we sell over a home a day, which means we’re negotiating a house a day, which means we’re evaluating a home a day, which means we’re helping a seller get a top-dollar every day of the year. 

The best way to find out if someone has a good reputation, is honest and trustworthy is to check the reviews. Go on Zillow or Google and check the reviews if you would go to a restaurant. And you don’t know where to eat. You’re going to check the reviews first. Do that with your real estate agent also. And I think what you’ll find is there are significant differences between agencies. Wouldn’t it make sense to go with an agent with the most positive online reviews?

Go with the company that has the best brand and reputation. If they have the best brand, it’s because they’ve done the best job marketing. And if they can market themselves, they can sell your home. Reputation is based on reviews.

So if you’re interested to find out what your home’s worth or you want to interview us for the job of selling your home, give us a call or look us up on Google.

Call us at 509.255.8070

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